by Phil Hoover, Real Estate Broker

Boise Real Estate Price Points Are Important

How you price your home is critically important.

Why?

Because buyers and their agents search MLS in predictable ways.

For example, if a buyer wants to spend $275,000 for a home, they will usually search MLS between $250,000 and $300,000.

The typical $275,000 buyer probably will NOT search in the $300,000 to $325,000 range unless they’re a bargain-hunter looking to snag a deal on a listing that’s overpriced.

Fact is, most buyers will ignore overpriced listings in our current market.

Which is why it makes no sense whatsoever to price your $295,000 home at $305,000.

Doing so will ensure that your home will be overlooked by nearly all of the serious buyers searching in their price range.

It is critically-important to avoid pricing your home barely over one of those HUGE $100,000 price points.

In this market, accurate pricing is mandatory if you want to sell.

June 14th, 2008 Posted in Seller Stuff Print This Post Print This Post

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